Reeperbahn Festival Website
Music is our Business

Dear reader,

Tomorrow at 03:00 pm (CET) the Focus Session "Music Marketing – The Age Of DIY" kicks off on our conference platform. 

As a special treat, we will talk about digital marketing for artists, managers, labels, and more in the warm-up session for tomorrow's event tonight at 07:00 pm on clubhouse

If you haven't already you can register for the platform for only €5.00 plus fees here.

Get an overview of the final programme down below and have fun preparing for tomorrow! 

Katharina Gucinski
Project Manager Session Programme

Photo: Inferno Events GmbH & Co. KG



In cooperation with our media partner MusikWoche.

Focus session "Music marketing – The age of diy"


03:00 pm

Alice McLean:
Music Marketing – The Age Of DIY


© Alice McLean


© Marie-Luise Heimer

03:20 pM

Marie-Luise Heimer:
How your Brand Identity should inform your Social Media Strategy - Case Study Einstürzende Neubauten



03:40 pM

Andreas Jantsch: Fanklub - A New Platform Connecting Artists And Fans


© Andreas Jantsch

03:55 pM

Music Marketing – The Age Of DIY 


© Alice McLean, Marie-Luise Heimer, Andreas Jantsch


© Carolin Weinkopf

04:20 pM

Inside reels with mathilde burnecki from instagram

04:35 pM

Aly Gillani:
Bandcamp Newest Features:
Crowdfunded Vinyl and Ticketed Live Streams


© Aly Gillani


© Dominik Faber, Jean-Paul Mendelsohn

04:55 pM

Dominik Faber:
Yabal - Enabling unique live concerts in an immersive Environment

05:20 pM

Tim Westergren: Sessions - A Streaming Platform Built for Artists


© Tim Westergren


© Dominik Faber, Tim Westergren

05:35 pM

Music Marketing:
Pure Virtual Superstars - Online-Only Headliners in a New Market

Reeperbahn Festival Website

Reeperbahn Festival Conference is organised by 
Inferno Events GmbH & Co. KG
Neuer Pferdemarkt 1, 20359 Hamburg / Germany
PhG: Inferno Events Verwaltungs GmbH, 
Gf: Alexander Schulz, Detlef Schwarte, HRB: 78130

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